• HAtch Kids

    Harnessing cloud gaming technology, I lead the Product Design and Art Direction of Hatch Kids, the first game streaming app for children, offering access to over 90 educational games through a single download.

     

    UNESCO recognized and endorsed Hatch Kids, extending an invitation for us to present our innovative approach to fun learning, educational games, and digital literacy at UNESCO prestigious 40th General Conference in Paris.

     

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  • Product Design Journey

    How to turn a non-functioning product into a successful one.

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  • FTUE optimisation

    How improving the FTUE (first time user experience) lead to a better performance.

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  • Monetisation & Conversion strategies

    Improving conversion by running AB tests.

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  • Art Direction & Branding

    Targeting the right look and feel for our audience was crucial for the success of Hatch Kids. 
    I tested different Art Directions and designed the product around the best performing one.
     

      See brand book: https://brandpad.io/hatch-kids__/

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